The techniques are great – but it is the embedding that counts! See thoughts on this topic:
Batman never fails! A nice example of the Superheroes technique for Idea Generation, applied to Children’s Homework … and a potential business idea emerges!
The Ideas Centre provides organisations of all types (private sector, public sector, charities, small and large) with the ability to challenge the traditional thinking that traps them within the world of “more of the same”.
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